January 21st 2021 sees the release of an explosive new film ‘This Good Earth’ which exposes how we must urgently change the ways that we farm and eat. Coincidentally coming in the year that marks the 75th anniversary of the founding of The Soil Association, Robert Golden’s provocative documentary This Good Earth examines the foundations of modern farming and our food.

The documentary, beautifully shot in Dorset, features expert analysis and forecasts from Professor Tim Lang, the UK’s foremost expert on food security, and Liz Bowles, Associate Director of The Soil Association, alongside Professors Jules Pretty and Erik Millstone. It reveals the stark and unsettling truth about the links between food corporations, people’s diets and debilitating illnesses.

This Good Earth, brings together farmers, scientists, ecologists and expert academics to contest the disturbing influence that agrichemical giants exert over the farming industry. The film also probes the alarming questions of what potential damage is done to our bodies through agrichemicals used in the growing of food and additives used in its growing, manufacture and consumption.

As a new and updated re-sounding of The Soil Association’s original alarm at its founding in 1946, “that there is a direct connection between farming practice and plant, animal, human and environmental health”, This Good Earth is essential viewing for farmers, consumers, ecologists and those concerned with human rights, as well as providing a key study tool for schools, universities and all of those who share the deep concerns of how and what we feed ourselves.

At a time when a 2020 YouGov survey revealed that 3 in 10 Brits prefer to give their families organic natural food and vast international movements are swelling fears of how non-organic farming contributes to global warming, This Good Earth discloses that almost half (47%) of British farmers do not believe that they must take actions to reduce greenhouse gases.

For further information and to download the film visit the This Good Earth website.